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Ecommerce PPC management · Google and Meta

Ecommerce PPC agency

Google Shopping, Performance Max and Meta for online stores, judged on margin: campaigns split by it, the feed set from it, and sales measured by our tracking.

Plans for the USAudit · $297
5.0 on Fiverr Pro · 723 reviewsGoogle Partner$4.4M in ad spend managed a year (USD)

Revenue goes up, margin does not.

A store-wide ROAS target treats a low-margin bestseller like a high-margin product. Performance Max spends where revenue is easy, not where profit is.

We split campaigns by margin, set the feed priority from it, and judge the account on sales our tracking counts.

Is this for you?

  1. You run an online store, on Shopify, WooCommerce or similar.
  2. You spend up to $25,000 a month on ads. Above that, a custom plan.
  3. You can share your margins by product or category.
What we do

Our ecommerce PPC management services

  1. Campaigns by margin.Products grouped by margin, brand and intent, so budget follows what earns.
  2. Google Shopping feed.Titles, attributes and product priority set from your margins.
  3. Performance Max, kept honest.Asset groups, audience signals and feed, with brand traffic kept apart.
  4. Meta for stores.Catalog ads, Advantage+ and new creatives every month.
  5. Search terms, every week.We cut the searches that never buy and push the ones that do. AI-assisted.
  6. Creative tests.Each new creative goes live against the current best ad; the winner becomes the control.
  7. Server-side tracking.Purchases sent to Google and Meta past ad blockers and Safari.
  8. A weekly read, a monthly report and call.ROAS and margin by product group: what changed, what we decided, what we did.
Google and Meta

Google and Meta for online stores.

The same 6 orders, two routesLost: ad blocker, Safari, consent denied · Measured · Modeled · illustrative
Why tracking comes first

Ads learn from the sales they see.

Ad blockers and Safari hide purchases from the browser tags. Our setup sends them server-side, with the order value, so bidding learns from more of the real order value.

When consent is denied we send nothing personal, and we show the modeled part apart.

How our tracking works →
An example on an online store

Scale plan, established ecommerce.

Scale
~500 purchases a month
Ad spend
~$18,000 a month
Platforms
Google + Meta
+13%Purchases counted with our setup−18%Cost per acquisition, months 3–6

Illustrative example, in USD. Real accounts, anonymised, are on the results page.

Purchases per two weeks · 12 months
browser-measuredmeasured with our setupcost per acquisition, USD
How we start

From application to first campaigns

  1. Book a 20-minute call.Five questions about your market, spend and platforms, then pick a time.
  2. Call with Matteo.20 minutes on your account. Pick a time in your own time zone.
  3. Activation.In month one we set up the accounts and the tracking. $500, once.
  4. First campaigns.They go live on the new data, with the first creatives of the month.

Why our ecommerce PPC is different

Four people, no hand-offs.
The person who reads your account is the one who changes it.
Measured on sales and margin.
Revenue that loses money is not growth.
Your accounts stay yours.
Google Ads, Merchant Center, Meta, GA4 and the tracking container are in your name. We have access you can revoke.
A clear minimum.
Three months, then month to month.

Google PartnerA Google Partner agency. Google gives the status to agencies that meet its requirements on ad spend, account performance and certifications.

What store owners say

5.0 · 723 reviews on Fiverr Pro
“Top-notch, always highly value working with Matteo. An absolute Google Ads Genius. This is approximately the 8th time I have hired him and he's helped us get 6-7 ROAS.”
DLE Event Groupdleeventgroup.com
“Working with Matteo on my Google Ads was a game-changer. He's not just a strategist, he's a true partner.”
DC Cargodccargo.com
“MB Adv delivered exceptional work with outstanding professionalism and lots of patience, taking time to see effects of changes made and not just do the work and submit it.”
Withnell Sensorswithnellsensors.co.uk
Plans · the US

One monthly fee, set by your ad spend

Activation $500 oncetracking included

Start

$590$990/month

1 platform · Google or MetaGoogle + Meta
Ad spend
up to $3,000
New creativesmade by us
Google + Meta only4 a month
Book a call · Start

Growth

$790$1,290/month

1 platform · Google or MetaGoogle + Meta
Ad spend
$3,000 – 10,000
New creativesmade by us
Google + Meta only6 a month
Book a call · Growth

Scale

$1,140$1,940/month

1 platform · Google or MetaGoogle + Meta
Ad spend
$10,000 – 25,000
New creativesmade by us
Google + Meta only8 a month
Book a call · Scale
In every plan
  • Management of campaigns, creatives and budget
  • A monthly report: what changed, what we decided, what we did
  • One call a month, in your time zone
  • Accounts in your name: our access you can revoke
Three-month minimum, then month to month.

ChatGPT Ads: a separate pilot, $250/month, added to a plan. See the pilot →

FAQ · Ecommerce PPC

Questions about ecommerce PPC.

What is ecommerce PPC?

Paid ads that sell products from an online store: Google Shopping and Performance Max from your product feed, Search for people looking for what you sell, and Meta catalog ads and creatives. You pay per click; we judge it on the sales and margin it brings.

Do you manage the Google Shopping feed?

Yes, in every plan with Google: feed setup, fixes, product titles and priority by margin.

Do you work with Shopify stores?

Yes: Shopify, WooCommerce and other platforms. We connect the store’s purchases to Google and Meta server-side, with their order value, before we change the campaigns.

Which platforms do you work with?

Google Ads, including Shopping and Performance Max, and Meta. ChatGPT Ads as a pilot add-on to an active plan.

Do I need to share my margins?

By category is enough to start. It is what lets us split campaigns by margin instead of by revenue.

How soon will I see changes?

Tracking is set up in month one. Most accounts settle on the new data within six to eight weeks.

Do you run campaigns in other languages?

No. We write and run campaigns in English only, for the US, the UK and Europe.

How soon can you start?

Management starts 48 to 72 hours after you approve; the tracking is set up during month one.

Related services

Managed on numbers you can check.

Plans for the US